Blue Blue is a modern food retail brand that bridges Asian cuisine and culture with Western lifestyles. It offers curated Asian food experiences, ready-to-cook meal solutions, tasting events, and immersive cultural activities, both online and offline.

• Tasting Events: Reservation-based events where customers can sample premium Asian dishes, especially hotpot and teas, before buying for home use.

• Home Cook Box Subscription: Meal kits with premium ingredients and easy instructions for preparing Asian dishes at home.

• Home Tea Box Subscription: Curated selections of flower and fruit teas for home enjoyment.

• Snack Box: A collection of premium Asian snacks.

• Signature Sauce Collection: House-made sauces available for home cooking.

• Tableware and Merchandise: Authentic Asian utensils and branded items.

• Cultural Experiences: Workshops, film screenings, and festival events celebrating Asian culture

Blue Blue simplifies Asian food discovery by offering:

• Curated, easy-to-navigate product selections.

• Clear cooking instructions and recipes.

• Tasting events for trying before buying.

• Convenient online ordering with delivery or pick-up options

Blue Blue serves busy, curious city dwellers who want convenient, high-quality Asian food at home. These customers seek new flavors, value cultural experiences, and appreciate clear guidance for home cooking. They are active on social media and enjoy community events.

Focus on curation and quality, not overwhelming choice.

• Modern, user-friendly shopping experience.

• Strong emphasis on cultural connection and community.

• Regular events and workshops for deeper engagement.

• Premium, healthy ingredients with a good price-to-value ratio.

Blue Blue offers meal kits, sauces, and detailed instructions to make Asian cooking simple and accessible, even for beginners. Subscription options provide regular deliveries for convenience.

Yes, Blue Blue hosts tasting events where customers can sample dishes, teas, and snacks before committing to home purchases.

You can order products, subscribe to boxes, and reserve tasting events through Blue Blue’s easy-to-navigate online store. Delivery and pick-up options are available for convenience. You can join as well in our pop ups events, details available online as well.

Blue Blue provides clear product descriptions and ingredient lists, and staff are available to assist with questions at events or through customer support.